Customer of the Month – May 2015

Raine & Horne

It is with great pleasure that the team at BHB Printing announce that our customer of the month for May is the fantastic people at Raine & Horne St Mary’s. BHB has been proud to call Raine & Horne a client of ours for going on 9 years now and we wish to thank Vince and Therese Turner and their wonderful staff for their on- going loyalty, friendship and support of our business. It is a joy to work with people who value service, quality and demonstrate a can do no excuses attitude to work. As an example of this they have just completed approximately 300 service repairs to their tenants in storm & flood damaged properties from Sydneys’ recent rain storms.

The team at Raine & Horne St Marys bring some 40 plus years experience in real estate sales and with over 6000 properties under management there Strata Management experience is second to none. If you are looking to sell your home or need someone to manage your Western Sydney investment property you need not look any further than the award winning team at Raine & Horne St Mary’s.

You can chat to them on Ph: 02 9623 5666 or drop by the office at 210 Queen Street St Mary’s.

For further information visit the web site at

www.rh.com.au/stmarys

 

Kind Regards,

Craig

So You Need Printing? Now What?

Printing is a very large industry and the wide range of products that we can cover for a client can make even the most seasoned professional race for their handbooks, rulers, industry guides and of course our dear friend Google. With around 200,000 people employed in the Australian printing industry print is a complex industry that we come into contact with multiple times per day.

So how do you go about getting an accurate quote for your next print project?

money

 

 

 

 

 

There are 7 things you need to consider when sending a print job to your printer for a quotation.

1.   Size-The size of the finished job is critical as it has a huge determining factor on the final cost. Also if the job is to fold it is helpful to know both the flat size and the final folded size of the job such as A3 Flat folded once to A4.

2.   Paper -  The type of paper you wish to use and the grammage such as 90gsm or 115gsm is also essential to know. There is a wide array of papers available in gloss, matt or satin finishes and also laser offsets and bonds for uncoated finishes. Here’s a tip if you don’t need to specify a particular brand of paper then the printer can use their best house sheet which will usually save you some money on the regular brand name papers.

3.   Colours- If it prints CMYK or uses spot colours the printer needs to know. It is typically cheaper to print in one or two colours than in full colour but if you print in CMYK plus add corporate PMS colours as a fifth or sixth colour you can be adding a fair bit of extra costs in many cases.

4.   Quantity- Yeah I know it sounds silly but we do get lots of requests without a quantity. I would also encourage you to consider getting a quote on a few different quantity breaks as well. You need to balance the benefits of printing more and get a cheaper unit cost (economies of scale) with the cost of obsolescence and having to throw out a whole heap of brochures. Also digital printing in shorter runs is very cost effective these days so printing smaller volumes but more often is not quite the sin it was considered to be years ago.

folders

 

 

 

 

 

 

5.   Binding/Finishing- There are lots of finishes available such as folding, saddle stitching with wires (staples), perfect or burst binding for books, or simply shrink wrapping the product. Just consider how the item is to be used/read or filled in and how it best may be stored and transported to the final location.

bookelts

 

 

 

 

6.   Delivery- Freight can often run between 2 to 7 percent of the total cost so it is a factor worth considering. Many printing companies can offer national freight and distribution to their clients’ retail stores or centres.

7.  Artwork- Please specify what you will be supplying. Will it be press ready art in PDF (most printers preferred method) or do you want the printer to put the design together for you. This will of course bring additional costs but some printers do have some very good and cost effective designers on board if you don’t possess those skills in house. Special note here please proof read your art work both before you send it to your printer and at the proof stage so you can avoid any mistakes prior to the job going to print.

I hope these tips can have your next few print jobs sailing through like a breeze, for experienced print buyers this will seem old hat but I have witnessed a lot of larger firms with little to no print buying experience. I hope it has been helpful.

 

Craig  Craig

BHB Supplier focus: Allkotes

 

AFL Record AllkotesDarren Allkotes

One of the most commonly cited strengths that continues to keep print as a strong part of many companies marketing is its ability to engage with the reader. One company that has enabled print to remain top of mind with audiences is Allkotes, one of BHB’s most innovative and hardworking suppliers who are expert in beautifying many printed pieces through the use of special effects, coatings & laminations. Let’s take a sneak peek into their world.

In addition to the most commonly used print finishes like celloglazing and UV varnishing the team at Allkotes have developed some awesome products that can enhance your print, we will take a look at four options in detail.

UltraKote is a rich clear glossy coating that really adds both lift and texture to your product .Using UltraKote adds prestige and feels great to touch. It is a handy alternative to embossing as it will not affect the other side of the printed sheet like an emboss can.

UltraKote_IMG_4545 (1) Photo 24-10-2014 11 57 47 am

 

 

 

 

 

 

 

Micromotion is a patented product that gives a lustrous and memorable look and feel to your printed product. When looking at a Micromotion piece just the slight change of angle will give the effect of movement. This product can be applied to any product from Annual reports, business cards, packaging, magazine covers. We have the design templates for Micromotion available from Allkotes so it is easy to drop into your next design job.

Micromotion_IMG_6969 Photo 24-10-2014 11 56 35 am

 

 

 

 

 

 

 

TouchMatte is a unique product that offers a deep, velvet like feel to your print products. It is the perfect companion to your annual report, packaging, magazine cover or presentation pack. Your products will stand out and they have never felt so good…. dare we say even sexy with TouchMatte!

TouchKote_IMG_4524

 

 

 

 

 

 

 

SoftMetal no, it is not the kind of music that your parents played on the car radio when trying to convince you they were still cool. Soft metal is a very cool metallic film that allows for digital or offset printing over the top. Your print will look brilliant in vibrant colours with a soft pearlescent feel to it. When it comes to cool this is the real deal.

SoftMetal_IMG_4972

 

 

 

 

 

 

 

For the full range of beautiful enhancements available through Allkotes you can download their free app for both IOS and Android devices.  You can also speak to Darren Delaney Allkotes’ Business Development Director who can help advise you on the best methods for your job. For more information on Allkotes you can call them on 02 9648 2022 or visit www.allkotes.com.au

Oil Search Allkotes Ice Age Allkotes

 

 

 

 

 

 

 

How to Engage your Business Network on LinkedIn

LinkedIn Picture

LinkedIn operates the world’s largest professional network on the Internet with more than 347 million members in over 200 countries and territories. According to LinkedIn, Professionals are signing up to join LinkedIn at a rate of more than two new members per second. LinkedIn is a valuable business networking resource that is currently being underutilised by many business professionals. To engage your business network, posting a status update at least a couple times a week, during the times most people are on LinkedIn, is a good strategy.

Post on a routine basis

LinkedIn says companies and people that post 20 times per month, on average, reach 60% of their followers with one or more updates. 20% of followers are typically reached with a single status update. The more that you post, then the more people you will reach.

Incorporate rich media

The web today is exceedingly visual. Include an image, video or some type of rich media in every post in order to increase engagement. For example, YouTube videos play directly in LinkedIn’s feed and result in as much as a 75% higher share rate.

Make content bite-sized

Most people are too busy to read the web, they scan it. So make content clear and concise.

Mix the message

Informative, helpful content receives higher engagement because that is the type of information LinkedIn members expect to receive.

According to LinkedIn:

  • 60% of members are interested in industry insights
  • 53% are interested in company news
  • 43% are interested in new products and services

Include inspirational and entertaining posts on occasion, to change the pace.

 

Renee

Customer of the Month – March 2015

AMP

We are very pleased to announce that our customer of the month for March is AMP Capital.

AMP Capital is a leading investment house with over $151.5 billion in funds under management.

They have a heritage and strength in real estate and infrastructure, and specialist expertise in fixed income, equities and multi-asset solutions.

Their experience and leadership across asset classes not only provides insights into ever-changing markets, but also means they are at the forefront of developing contemporary investment solutions for clients.

BHB Printing have had the pleasure of working with AMP Capital for more than 12 years.

We provide a wide range of printed material including Letterheads, Envelopes, Note Pads and Business Cards just to name a few.

The commitment to brand integrity and quality of product that both AMP and BHB have has made our business relationship grow stronger and stronger over the years.

We sincerely thank AMP Capital for their ongoing support and look forward to continuing our relationship for many years to come.

Why Your Designers Head Should Be In The Clouds!

 Adobe Cloud

 

Ok, so the title is a little inflammatory but we wanted to share how the design & marketing services landscape is rapidly changing designers’ roles and the reasons why our recent move to Adobe Creative Cloud was a no brainer for BHB and our clients.

Today our customers are increasingly looking for partners that can collaborate across their multiple stakeholders in a fast efficient and transparent way. Keeping up to date or at least not too far behind is essential to maintaining strong client relationships in graphic design and print communications.

Here are just a few reasons why the decision to invest in Adobe Creative Cloud for our design team was a no-brainer.

  •  In our rapidly-changing environment, designers are being asked to design for print media and beyond: ePUB, apps, Web sites, interactive PDFs, are only a few. For this, we need a larger toolset.  Subscription to Creative Cloud gives BHB and our clients access to the largest toolset available.

 

  •  Never before in graphic design/print has our software tools needed to be able to keep up with the increasing speed of market changes. BHB’s subscription to Creative Cloud gives Adobe the ability to add new features and capabilities to our software on an as-needed basis…no longer do we need to wait 12, 18, 24 months for software updates.

 

  • File hosting. Each Creative Cloud subscription includes 20gb of cloud-based file storage. This allows BHB to easily sync files with  the Adobe Creative Cloud via a desktop client, much like Hightail. These features make the Creative Cloud storage an effective way to collaborate on artwork with coworkers and clients.

 

Creative Cloud myths debunked

Since Adobe launched Creative Cloud there has been much discussion on how it works and what it includes, and inevitably some incorrect assumptions are made. Here are the top five myths.

1. The software runs in the browser –Not True

When people hear ‘cloud’ they get visions of running applications in a web browser. While that may be the case with other cloud offerings, it’s not the case with Creative Cloud. Creative Cloud members download and install their Apps as Adobe customers always have.

2. You have to be constantly online –Not True
Once we get past the fact that you download the apps and install them on your hard drive, there is no need to be connected to the internet to run the application. The applications not only install onto the hard drive, they also run offline.

However, the computer does have to connect to the internet once a month to verify that your membership is still current.  Once that check has happened you can disconnect. You will need to be online when you install and license your software. If you have an annual membership, you’ll be asked to connect to the web to validate your software licenses every 30 days. But, you’ll be able to use products for 99 days even if you’re offline.

3. Clients/colleagues have to be members – Not True

With your Creative Cloud membership you get 20GB of cloud storage. You can use this storage to sync files between your devices. (ipad, etc) If you place files in your Creative Cloud folder on your hard drive those files will not only be accessible when you’re offline, but you can also log into www.creative.adobe.com and share them.

Once you decide to share a file you can email a link to your colleagues or clients and they will be able to view your file in their web browser even if they’ve never heard of Creative Cloud or the Adobe applications you used to create them. They don’t have to create an account or register for anything.

4.  If you have a Mac and PC, you’ll have to join Creative
Cloud twice – Not True

With Creative Cloud you’re allowed to install the software on up to two of your computers. Just like you are able to do with the Creative Suite applications. However, unlike Creative Suite, Creative Cloud allows you to download and install either the Mac or Windows versions for each computer. This is great for people that have say a Windows PC at work, but a Mac at home.

5.  You have to pay monthly – Not True

You can buy a year of Creative Cloud at once.

 

We hope that this information helps you debunk a few of the myths around Creative Cloud.

 

Kind Regards,

Gareth Gareth

Your guide to Envelopes

The humble envelope is a print product that gets little attention these days but is an essential item in most companies and someone somewhere needs to order them and get it right. Envelope ordering can be a bit of a minefield and it is easy to get it wrong, we thought it was time we post some info with a simple explanation for envelopes, their sizes, use and terminology.

We will save the fancy and specialty made envelopes for another day, today we are going to look solely at the day to day envelopes you may need for your business.

Guide to Envelopes

 

Types of Envelopes

Types of envelopes

Making them Stick!

Lick n Stick- These envelopes require moisture to close, these are commonly used by customers using large quantities of envelopes that require machine/mechanical insertion at high speed.

Peel and Seal- These envelopes  require a plastic strip to be removed before folding over and pressing together to seal the envelope.

Self Seal- These one have a pre gummed surface that seals when pressure is applied, no peeling off the strip and no moisture needed.

Internal Lining- Secretive or non secretive?. The difference here is the secretive printed lining inside of the envelope that helps to keep the contents of the envelope private.

Windows or Plain?

Pretty self explanatory I know. Window face envelopes are best for use where you are inserting pre printed personalised data such as the address and recipient name from a database mail merge scenario.

We hope we have helped to make this area a little easier to understand. As we mentioned earlier these are the most commonly used envelopes and if you need any further help or have some questions please feel to get in touch we would love to help you.

 

Thanks

Craig Craig

 

Customer of the Month – February 2015

Calvary_287

Calvary Christmas Card

 

 

BHB is pleased to announce that our customer of the month for February is Calvary. BHB has been providing artwork & design, printing, warehousing, distribution and web to print services to Calvary to streamline their ordering, enhance their unified branding and deliver greater transparency to their growing businesses around Australia.

 

 

 

 

About Calvary

Calvary Image

Calvary is a Catholic not for profit organisation with more than 12,000 staff and volunteers, 15 public and private hospitals, 14 Retirement and Ageing facilities and 28 Community Service Providers. Calvary operates across 6 states and territories within Australia. Established in Sydney in 1885 by the Sisters of the Little Company of Mary, their mission is to provide health care to the most vulnerable, including those reaching the end of their life. Calvary provides aged and community care, acute and sub acute health care, specialist palliative care and comprehensive care for people in the final years of their life.

 

 

We at BHB Printing are truly proud to be able to work with the entire Calvary team and we look forward to continuing to support them in the wonderful work they are providing the Australian community.

For more on Calvary please visit their web site at

http://www.calvarycare.org.au/

BHB Working Towards Sustainability

 

enviro

I Googled “What is Sustainability” this morning and got 115,000,000 Results.

It seems that everyone has an opinion and definition on what it means.

I will not even begin to try and refine the results as they are many and varied. Anyone can write something on paper or the internet in reality they are just words.

In my opinion actions speak louder than words, so I would rather give you an insight into what BHB is doing to work towards a sustainable future.

Firstly at BHB we realise that we cannot continue to treat this Planet with contempt. Sooner or later bad practices and use of resources will come back to bite us. It could be argued that with our current change in weather conditions that it already has.

Realising this, in 2011 we made our first steps and began our way towards Sustainable Green Print accreditation. This gave us the opportunity to have a good hard look at our practices and what we could do to improve. It was a great opportunity for all staff members to have some input and make a real difference to how we operated.

I am pleased to report that our Landfill waste has more than halved. We are using Chemicals and inks that are friendlier to the environment and our Energy Consumption has been reduced with smarter usage of air conditioning as well as using a Power Factor Correction Unit. Lights and computers are turned off when not required and our water heaters and drink vending machine work on timers.

Almost all of the papers we print on are either recycled or produced using timber sourced from Sustainable Forests. We plan our jobs so that there is minimal waste and print using vegetable based inks.

All of our Paper, Plastic and Metal Waste are recycled.

We are always looking for ways to improve and welcome any idea’s you might have to help us. So please feel free to drop us a line and share your thoughts.

Print

 

 

 

 

 

 

Yours in Sustainability

Brett  Brett Keep

Post- Engagement, Cut Through… whatever you call it, Print works!

Post Engagement

One of the things I love the most about working in print is that we provide a product that the customer values. Print is a tangible and beautiful product that I know works.

During the Christmas break I had some time to read a report “The Value of Print and Paper “Industry Report 2014. This report has been put together by Two Sides Australia. It provides some detailed statistics on prints effectiveness and a number of great case studies on how print drives engagement better than all other types of media.

One case study contained within the report particularly got my attention. It is about an Australian Flooring company Kenbrock. Kenbrock CEO Trevor Morris was interviewed about his company’s sales and marketing efforts from print through to web sites and also point of sale.

Morris is quoted as saying “they come to the stores to touch and feel the products. When they leave with one of our detailed printed brochures they feel they are taking the whole experience home with them”.

Morris goes further in the case study to quantify the business benefits of investing in print collateral for his business saying

“A quality brochure is essential to maintaining sales and margins. Retailers are less likely to support a range without vital marketing tools of which our brochures are at the forefront. Without this, only an unrealistically low price would keep them on side. Without giving away any proprietary information, our sales would be 40 to 50% lower with out brochures. Additionally our GP margin would be substantially reduced. This is why we invest in quality print material.

When companies such as Kenbrock want to leave a lasting memory in the minds of their customers and prospects print is by far the strongest performer. People remember what they feel and see more than what they just hear. Print provides a tactile and beautiful platform for business to develop an emotional connection with a product and help to deliver increased sales and profits.

To read the case study in full visit www.valueofpaperandprint.com.au

You can also visit the Kenbrock Flooring web site at www.kenbrockflooring.com.au

 

Kind Regards,

 

Craig  Craig Howlett