What is Digital Asset Management?

DAM words

Digital asset management (DAM) offers an effective solution for businesses to store, organize, find, retrieve and share digital files. Quick to deploy and easy-to-use, a centralized digital library provides employees, clients, contractors and any other key personnel controlled access to digital assets — including images, photos, creative files, video, audio, presentations, documents and more.

The term digital asset management actually covers a large range of software solutions, from a corporations digital file library or a photographer’s photo database to solutions that resemble enterprise content management. The best digital asset management software has core capabilities surrounding cloud storage, how assets are retrieved, how assets are shared and features for brand management. DAM enables creative workflow automation, archival and backups, usage tracking, e-commerce and more. To find out more just Google ‘Digital Asset Management’

What are the Benefits of Digital Asset Management Software?

Cloud digital asset management (Cloud DAM) software provides anytime, anywhere access to all of your digital media. Have secured 24/7 access to all of your business critical files from any web device whether you’re at your desk, working from home or at a coffee shop on the other side of the world. Businesses are more mobile today than ever before. Online DAM provides exactly what you need to easily manage, access, share and track all of your digital assets.

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Some huge benefits of cloud DAM include easy implementation, quick adoption, great integrations, an intuitive user experience and security. Fast implementation frees up your IT resources and allows you to get up and running right away. Enjoy a user-friendly interface anyone in your organization can understand. Cloud DAM is easy to use – just use a web browser for cloud DAM software.